Introduction: As an IP law practice, your goal is to provide top-notch services to your clients while staying ahead of the competition. In today's digital age, web development can play a crucial role in streamlining your operations and enhancing client s ...
Turns out the Copyright Office and PaperStreet share the same values in preferring human originality over AI-generated works. The U.S. Copyright Office has recently released new guidelines regarding copyright protection and the use of AI-generated content ...
Admittedly, our internet marketing team often takes for granted just how much SEO is second nature to us. We certainly know how this approach to marketing will help with law firm marketing, but many of our attorneys do not. In… Categories: Internet Market ...
Many of our attorney clients are truly experts in their practice areas. When you have a high level of experience and niche topics to discuss, a podcast can be one of your most successful marketing assets. Even before the current… Categories: Podcast Episo ...
Google Local Services Ads (LSAs) are a search engine marketing strategy that allows professional providers to take advantage of opportunities to appear in the Google-screened ads at the top of the search engine results page (SERP). To most effectively lev ...
Across all industries, 90% of local consumers base their decision on what other people have to say. Getting reviews from previous clients is powerful for your law firm marketing engine. Reviews from former clients tell a story about what you’re like to ...
Lawyers have to track their time for purposes of billable hours. It is also valuable to see where non-billable time is spent, too. This helps you reduce distracting or non-productive activities and refocuses the entire team on the most valuable tasks. ...
In a law firm, your time matters just as much as any business owner’s. But attorneys face the added pressure of reducing other tasks in favor of billable hours. It’s all too easy for lawyers to become overwhelmed and unproductive. These tips will help ...
Yesterday, Google confirmed the first broad core update of 2023, a core algorithm update called the “March 2023 Core Update.” The update launched yesterday, and as usual, it may take several weeks to complete the rollout. Today we released the March 2023 ...
Local citations provide important details about your law firm for potential clients and search engines. Having accurate information on citation sites is an important part of local SEO. Getting set up on these local citation sources for lawyers may help yo ...
